Handmade Music Clubhouse

Cigar Box Guitar Headquarters - CBG HQ

I've been building and offering advice for over a dozen years, and doing it full time for 10.  I've built and sold many many hundreds of instruments, thousands of pickups and countless custom projects like mics, amps, stompers & tons of other weird creations.

I've done this under the name Ted Crocker: Guitars & Gear.  I've become a low level public figure, and every day I enjoy helping folks at the Clubhouse, the Nation, Facebook and privately.  I love it, it's my therapy...

I took a break from building the past 6 months, and now I'm about to move to a great new space early June (Florida shop 3).  I plan to get back into building, but I want to concentrate on higher end CBGs & instruments, instead of the cheap, simple 2 hour ones to generate quick cash.  I'll still keep an inventory of my various types of pickups - they sell well and provide steady income.

I want to rebrand myself and remove my name from the masthead.  I've narrowed it down to 2 names - Honey Dripper Guitars & Gear or Rusty Nail Guitars & Gear.  What do you think?  I have a personal connection with each.  Any other suggestions?

I want to start from scratch with a completely new website to replace TedCrocker.com.  I want pages to showcase builds I've made, present videos of some of the high profile ones being played, provide some info & my history in the growth of CBGs & homemade instruments and of course I want a storefront. I want it known that I'm always around to answer questions and provide support.  Of course I want a kickass home page with lots of visuals of what I have done/can do - that's easy to navigate to the other sections.

I need to come up with a new logo and tagline.  I need to integrate a proper store/shopping cart.  Does anyone know of store/shopping cart software I can easily integrate while not directing folks to a different site?  Free or cheap is great, but I can budget for something right.

I don't want to completely remove my name from my creations, I just want to present them differently.  

Any thoughts, suggestions, ideas??  I'm willing to pay a web designer to build the new site - front and back end.  Maybe even a trade for an insane Crocker instrument - oops, a Honey Dripper or Rusty Nail instrument.  Every time I attempt to start from scratch I encounter a brick wall and can't decide on a look or direction.

Any ideas for the look (and guts) of my new site?

HELP!!!!!

Ted

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Replies to This Discussion

I can suggest a few things that have helped me. First, you should check out Square Market. I use their handy credit card reader on my android phone to do sales on site, and they also have a very nice online showcase & shopping cart/check out system that I have linked on my website. And it is really priced right!

Rusty Nail would work for both thr guitars and trhe pickups. A friend of mine Doc Kazoo (he is in Florida) uses "ArtFire" he sells a TON and I mean a TON of hand made Kazoo's, all over the world.
The one thing that he does, he uploads a video of each build via You Tube, for his clients so they can see the progress of the builds. Because of the amount of orders he will post one video for 3 to 4 orders at one time. http://www.artfire.com also : http://www.aswegohomestead.com/index.html

Rusty Nail Guitars stands out more I think. I'd drop the & gear because people already expect an accessory section found along the header of most sites.

Greg, I have both Square and PayPal card readers for the iPad, but haven't done a show yet to use either.  Guess I should look deeper into what each offers as far as backend support on a site online.

Elwood, I do a Progress Blog on each step of a clients custom build.  I also have tons of vids showcasing the various pickup styles I make.  Cool storefront on Artfire, what backend does he use?

Thanks Steven...

I like Honeydripper because of your connection with the movie and it sounds more like Blues. The silly sexual innuendo that is a trademark of the era of blues, slide, delta, etc.

I did like on some of your models when you mess with C-Rocker etc. but Honeydripper is more Old school and can have more fun visually

I prefer Honey Dripper myself.
There is a free Web content manager called Joomla, which connects to tens of thousands (literally) of extensions, including some powerful E - commerce tools, shopping carts and the like. The best of the extensions aren't free, but they're reasonable. Affordable for regular people.
The learning curve for Joomla is kind of steep, but not intolerable, and there is a friendly and helpful online community to turn to.
You can see my two Joomla sites at http://kcsps.org and http://humanesocietyofraycounty.org . Neither of them taps deeply into Joomla's abilities.

Here is how easy it is....

G.S.Monroe Showcase

You set up your showroom, and where ever you drop the link they will have access to the item, a shopping cart, and can pay by credit card.

Ted Crocker said:

Greg, I have both Square and PayPal card readers for the iPad, but haven't done a show yet to use either.  Guess I should look deeper into what each offers as far as backend support on a site online.

Elwood, I do a Progress Blog on each step of a clients custom build.  I also have tons of vids showcasing the various pickup styles I make.  Cool storefront on Artfire, what backend does he use?

Thanks Steven...

Ted keep the name short and simple its eazy for people to remember. and your gonna have to type it alot of times.theres also domain name registration you dont want any problems with that.theres companys that do that. are you going to register you name as a brand so nobody else can use it ? DBA

like the rusty nail name :) better both are real good

I like the name Rusty Nail Guitars.  It come close to the way the old CBG's were made.  It started out with a board, bailing wire , and a rusty nail and the diddly bow was born! Then the cigar box, old guitar strings,a chunk of wood, and maybe some rusty nails for tuners and that was the start of this CRAZY passion in CBG building.  KEEP THE HISTORY ALIVE!!

I think "Ted Crocker" is a very good name. Actually, better then each of your alternates. The reason I like it is because there is no misinterpreting the pronunciation, it sounds American, it has a folkie/country ring to it. Most successful guitar companies are named after their founder. Martin, Gibson, Fender, Rickenbacker,Alvarez, Dean, Breedlove, Taylor, Jackson, BC Rich...

In fact I can't think of many guitars companies that aren't named after their founder.

Maybe you should Drop Ted and Gear.  Crocker Guitars or T. Crocker Guitars

It would have to be "Rusty nail guitars"....as that is any of your guitars, but the Honey dripper is a type of one of your guitars....so that's 2 types of branding, Rusty Nail guitars would be all of them, but a honey dripper guitar would be a type of guitar you build

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